Facteus
Built on facts. Built for decisions.
Every day, billions of consumer purchase decisions tell the real story of the American economy – who’s spending, where, and why. Facteus turns that signal from real-world transactions into the confidence to act.
How we got here
Uncovering the untapped potential of transaction data
Facteus was born out of the payments industry itself. After years building secure, high-scale data systems for the country’s largest banks and payment processors, the founding team knew the data behind the trillions of dollars moving through the consumer economy every year could be the secret to understanding business growth like never before. That work gave us an inside-out understanding of the U.S. payments ecosystem and a front-row seat to a glaring problem: the richest behavioral signal in the economy was out of reach for the people who needed it most.
So we built the pipes to unlock it – secure, scalable, and compliant from day one. Today, Facteus operates the largest compliant U.S. consumer transaction dataset, serving Fortune 500 brands, agencies, hedge funds and consultancies.
Turning transaction insights into decision-grade AI
Most data platforms stop at “insight.” A nice chart. A trend line. And then it’s on you to figure out what to do with it.
We think that’s only half the job. Facteus is building toward a future of Decision-Grade AI – outputs that close the gap between seeing a signal and acting on it. We’re talking about recommended actions tied to real spending shifts. Scenario models that show what happens if you move now vs. wait. Confidence intervals so you know how much to trust the signal. And economic impact sizing so you can quantify the opportunity before you commit.
We don’t want to be the platform that tells you a competitor’s same-store sales jumped 12% last quarter. We want to be the one that shows you which three markets are driving the shift, models what happens to your share if the trend holds, and sizes the revenue at stake if you don’t respond.
The future of Facteus is moving our customers from informed to ready to act.
Our values drive our approach to business
We are building a company that believes in ownership, curiosity and taking smart risks. We want to empower our team members and customers to do the best work of their careers.
Our core values guide all of our interactions with each other and with customers – shaping how we work, how we hire, and how we deliver the highest quality transaction data on the market.
Truth
First
We show our customers what's real – even when it's surprising or inconvenient. If the numbers say it, we show it.
Make It Useful,
Not Just Impressive
Everything we build has to answer one question: does this help someone make a better decision, faster?
Move at the Speed
of the Market
Consumer behavior doesn't wait for quarterly reports. We obsess over latency, freshness, and delivery speed because in our customers' world, a day late is a dollar short.
Earn Trust
Every Day
We earn trust through data quality, uptime, and honest conversations when something goes wrong. Our customers bet real money on our data, and we never forget that.
Open the
Door Wider
Game-changing data shouldn't be reserved for the few. We build tools that are intuitive for non-technical users, priced for teams beyond Wall Street, and documented well enough that anyone can get value on day one.
Leadership

Chris Marsh
Chief Executive Officer

John Dettra
Chief Financial Officer

Chad Whitney
Chief Revenue Officer

Lorn Davis
Chief Product Officer

Dave Friesen
Chief Innovation & Intelligence Officer

Noel Bosco
SVP, Strategic Partnerships

Eric Wolk
SVP, AdTech & Agency

Andrew Donsbach
VP, Marketing
Real impact at work.
Real life outside of it.
We’re building an insights platform that powers smarter decisions across industries – and that takes curious, driven and kind people who bring their best every day. We think you do your best work when you’re supported, trusted, and given room to grow.
That’s not just a perk. It’s how we operate.
Employee
Equity
Own a piece of what you’re building. Your work shapes how the world understands consumer behavior – and we think your stake should reflect that.
Comprehensive
Health Insurance
Competitive health, dental and vision plans that put your well-being first, so you can focus on the work that matters.
Paid
Time Off
Recharge when you need to. We trust you to manage your time – and to come back ready to move fast.
Paid
Parental Leave
New parents need time to be present with their little ones. We make sure you have it.
Flexible
Work Environment
We hire great people and trust them to get it done – wherever and whenever works best.
401(k)
Match
You’re helping our customers plan for the future. We want to help you plan for yours.